Indian Motorcycles offers an exciting lineup of Events at Sturgis

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By Press Release

If you find yourself heading to the Black Hills for Sturgis, you won’t have to look far to find Indian Motorcycles participating at full throttle in the rally. Indian will be offering up demos, displays, racing, and more at the 77th Sturgis Motorcycle Rally.

Begin Press Release:


INDIAN MOTORCYCLE TO SHOWCASE 2018 MODEL LINEUP AT STURGIS MOTORCYCLE RALLY WITH DEMOS, DISPLAYS, THRILL SHOWS AND MORE

Indian’s Flat Track Wrecking Crew &, Hooligan Race Highlight the Week’s Top Entertainment During the 77th Annual Sturgis Motorcycle Rally

MINNEAPOLIS (August 1, 2017) — Indian Motorcycle®, America’s first motorcycle company, today announced an exciting lineup of Sturgis Motorcycle Rally week-long activations, including demo rides for 2018 models, adrenaline-charged thrill shows, and two nights of American Flat Track and Hooligan racing. A display of Indian’s new 2018 lineup will be available on Main Street and an interactive center on Lazelle Street will be the primary Indian Motorcycle touchpoints for Rally goers.

The Indian Wrecking Crew race team will be taking Sturgis by storm on August 7 at the Buffalo Chip TT, presented by Indian Motorcycle. Fans will get the chance to see team riders Jared Mees, Bryan Smith, and Brad Baker hit the track with the dominant Scout FTR750 race bike, for what is sure to be a nail-biting night of competitive racing. The Indian Wrecking Crew currently sit atop the season-long points leaderboard, with Mees in first, Smith in second and Baker in third.

“Sturgis Motorcycle Rally is a tradition deeply rooted in our brand’s history, dating back to the first rally founded by Indian Motorcycle riders in 1938,” said Reid Wilson, Director of Marketing for Indian Motorcycle. “It’s important for us to have a strong presence throughout Sturgis and provide attendees the opportunity to connect with Indian through flat track racing, custom builds, and demos …read more

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