Are Owner Reviews on Motorcycle Gear a Reliable Source of Information for Shoppers?

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By Wade Thiel

An Important Factor in Your Buying Decision

Motorcycle gear can be expensive. Because of this, you need to do your due diligence and do your research to be sure that the product you’re buying is exactly what you want, and that it will totally fulfill your needs as a rider.

Where do you find this information? Well, some of it will be found on the manufacturer’s website, but there’s another great source of information out there, and that’s product reviews.

Now, as most of you know, we do plenty of reviews each year on helmets, jackets, boots, and pretty much every other type of motorcycle gear out there. We pride ourselves on crafting some of the most comprehensive and honest reviews out there.

But what about owner reviews? You know, the ones from folks at the bottom of the online store listing? What about owner reviews on Amazon? What about owner reviews on all of the other platforms out there? Are these good sources of info? I wanted to take a closer look.

Are Owner Reviews Reliable?

So, my gut reaction when people ask me about owners’ reviews and if they’re a good source of information, is to say yes.

I have told folks that many times. I still think that’s good advice. Owner reviews are often good first-hand accounts of what it’s like to live with and use a piece of gear every ride. It’s why plenty of sites across the Web use owner reviews to help explain and clarify if a piece of gear is worth buying.

However, the story isn’t quite that simple. There are a couple of major caveats. Most of the reviews you see out there on Amazon and other marketplaces aren’t very good reviews. They’ll provide little actual information to you and are vague …read more

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